The Butte County Tourism Business Improvement District (TBID), also known as Explore Butte County, is an assessment district formed pursuant to the Property and Business Improvement Law of 1994. The TBID was formed in November 2015 and includes the communities of:
- Chico
- Oroville
- Paradise
- Biggs
- Gridley
- The unincorporated area of Butte County
The annual assessment rate is 2% of gross short term room rental revenue. Utilizing assessment funds collected, Explore Butte County intends to strategically market the region with the goal of increasing overnight stays.
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